The Interview: Joe & Seph’s, Director & co-founder Paul Sopher
24 March 2022
The Interview
25 MINS LISTEN
In this episode of The Interview series, recorded at Spring Fair 2022, host Mark Faithfull sits down with Joe & Seph’s co-founder Paul Sopher as he shares the intriguing story of how a trip to the US led to the transformation of the UK popcorn category, his experience of life in a fast-growing family business, and advice for wannabe entrepreneurs.
From humble beginnings is an entrepreneurial family startup in the founders’ kitchen. gourmet pop up brand Joe and Seph’s is now available around the world and enjoys a loyal and growing following for his meticulously produced popcorn.
Despite the company's success and expanding range of product lines, it remains singularly committed to one thing: creating the best tasting popcorn possible. That focus has helped to reinvent a category, taking the word of popcorn far beyond simply being a moorish movie treat.
So grab a bag of popcorn (Joe & Seph’s, of course), sit back and enjoy this episode.
Your host
Mark Faithfull
Featuring
Joe & Seph’s co-founder, Paul Sopher
The Interview
In-depth discussions with senior industry leaders about their business, work and life in retail.