Juventus F.C. head of brand licensing and retail, Silvio Vigato, joins Ben Bland to discuss the power of fan loyalty and the retail challenges of promoting one of the world’s biggest clubs.
Featuring in-depth conversations with leading figures from the world of retail, this is The Retail Exchange’s informed interview series. Hear from the finest minds and inspiring thinkers as they share insights into delivering success and get to the heart of the industry’s big issues.
Juventus Football Club head of brand licensing and retail, Silvio Vigato shares his views on all things sports retail, the power of fan loyalty, and how the club uses its football stars to promote the brand on a global scale.
Our report entitled Retail 2030 Futures Report, delves deeper into the trends that are set to further disrupt the retail sector in the years ahead – creating challenges but also opportunities for retailers to reach customers in new ways.
Retail 2030 | Ep03
As the decade draws to a close, we bring you three special episodes exploring the challenges and opportunities that will lie in store for retail in the next ten years. In this final episode, we discuss why sustainability will become a key business driver and how retailers can be more planet positive.
Retail 2030 | Ep02
As the decade draws to a close, we bring you three special episodes exploring the challenges and opportunities that will lie in store for retail in the next ten years. In this second episode, we discuss evolving consumer habits and societal trends.