Seasonal Success
Is the high street reaching saturation point with seasonal promotions? We discuss what more retailers can do to keep things fresh and generate amplification beyond the four walls of the store.
In our latest episode, broadcaster Ben Bland sits down with senior industry thinkers to discuss whether we are reaching saturation point with seasonal retail promotions, what more retailers can do to keep things exciting and fresh, and the secrets to maximising shopper engagement and amplification beyond the four walls of the store.
The guest panel features Simon Millington, owner of Millington Associates, Seen Display’s strategic creative director, Moe Krimat, and Tom Philipson, managing director and co-founder of YourStudio.
Episodes
NEW
The Special | Retail unwrapped
In our latest episode, we look at the business of 25 December, analysing advertising campaigns and the likely impact on retail footfall during what will be a very different Christmas 2020. Plus we look ahead to the key trends for the year ahead.
The Special | Has it clicked?
In this new episode of ‘The Special’ we look at how e-commerce playbooks have evolved in recent months, and what it will take for retailers and brands to win online during what promises to be a very different Christmas 2020.
Hotel Chocolat | Angus Thirlwell
In our latest episode, we sit down with Angus Thirlwell, CEO and Co-founder of Hotel Chocolat. He talks to Martin Popplewell about the business response to the global pandemic, the realities of ‘Retail Darwinism’ and its growing online sales and global appeal.
